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December 2020

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Updating your website design is a crucial element of your digital marketing strategy. It is necessary to stay relevant in the market. You also need to be aware of your competition as well as increase web traffic and ultimately sales for your business. Here are a few pointers to keep in mind when designing your website. 1. Technological developments Website functionality when it comes to security, speed, and general ease of use is crucially important for your website. Succeeding in these will...

When search engine users land on your website, your website design, more specifically the navigability of your website, is very important as part of the overall user experience. The visibility of your website on a wide variety of platforms with varying degrees of screen size and loading speed times should be consistent (for example a mobile phone versus a desktop). So, how do you integrate this into your digital marketing strategy to ensure the user experience is as equally beneficial across all...