SEO is a technique designed to make your content easily accessible to the right audiences through organic search. This is not paid search. And SEO is a complex subject that has many books published on it. However, a simplified version includes four key elements you need to optimize your content.
Relevant Keywords
We use SEMrush to see the Google Trends and rankings on the key- words of your content and the content of your competitors and op- timize your website for those keywords to improve your visibility on a google search.
Authority using Backlinks
We also populate your content with links to recognizable sources allow- ing visitors to find your site through other sites links to yours.
Responsive Design
Our responsive design uses advanced code to automatically resize, re- position, show and hide content across user platforms. In other words, a prospect may begin looking at your website at their office. They may check it again on their phone during their commute home. They may even check it again on a tablet at home. We ensure your prospects have the same user experience on all three devices, making sure your website is easy to navigate and mobile friendly, which also improves your visibility on google. Read more about Responsive Website Design here.
Technology (Crawling)
Search engine crawlers visit websites and read their pages to create indexes to rank content. Our website platforms allow crawlers to work seamlessly so they can rank your content favorably.
Read the case study of our client Georgen Scarborough Associates who can now be found on the 1st page of Google for “accounting services in vienna va”
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