Being active on Social Media is the single most valuable tool to increase your visibility on the internet. Social Media content linked to your website is the most natural way to boost its search engine optimization through the use of keywords in your content. And Neilson reports show that 71% of people that have a good social media experience with a brand are likely to recommend it to others.
Social media marketing strategies have made it easier than ever to engage with existing clients, yet it also provides boundless opportunities to communicate directly with potential clients. In an age where any person, in any country, can engage with any business, in any city, social media has also forced companies to up their digital marketing game. This is why you should have defined goals for a successful social media strategy.
The goals of Social Media are:
When using these vehicles your content should be fresh. It should also contain cross-links to other content and demonstrate your command and expertise of the subject matter.
Read the case study of our client Georgen Scarborough Associates who can now be found on the 1st page of Google for “accounting services in vienna va”
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