Find Tips on
Developing Your
Digital Marketing Strategy.
Discover the latest developments in digital marketing strategies to grow your business.
Search here:

Google Analytics Tag

Home > Posts tagged "Google Analytics"

January 10, 2023
By

Google Analytics 4  is the latest version of Google Analytics, a web analytics service offered by Google that tracks and reports website traffic. Google Analytics 4 is designed to provide a more comprehensive and flexible way to track user interactions with websites and apps, and offers a range of new features and capabilities compared to previous versions. How Will GA4 Affect Your Business? The current Google Analytics platform, Universal Analytics, will cease to collect data from July 2023. At this time, all...

January 13, 2022
By

Understanding Website Analytics and Metrics will help you to learn what content on your website needs improvement. Website Metrics and Analytics include organic traffic numbers, bounce rates, session durations, and pageviews. In the digital age, building a comprehensive and fully functioning website is one of the fundamental steps to success. Your website helps connect you to current and prospective customers. That is why, it is one of the best communication and marketing tools in your arsenal. You can know what improvements...